TRADING LOYALITIES: EXPLORING THE NATURE OF ORGANISATIONAL COMMITMENT AMONG MALE AND FEMALE EMPLOYEES IN PAKISTANI BANKING SECTOR

Abstract

This is an exploratory study, which has been conducted in Pakistani banking sector. The very aim of the study was to explore the nature of organizational commitment among male and female employees. This study justifies its significance due to lack of theoretical understanding of organizational commitment in a novel context of Pakistan. This also helps to clarify the theoretical and practical aspects of organizational commitment. To serve the purpose of study more effectively, it has borrowed grounded theory techniques for data collection and data analysis. Unstructured interviewing has been used as major technique for data collection. Over all fifty interviews (19 with male employees and 31 with female employees) were conducted. Empirical findings of this study reveal that employees, both male and female, are committed to their organization because of financial and non-financial benefits and do not differ in their commitment to their organization. It is hoped that findings of the study will be helpful for human resource practitioners to develop more sophisticated policy to make employees emotionally committed to their employing organization.