REFRAMING THE DEBATE: AGENDAS, FRAMING GOVERNANCE ISSUES AND THE POLITICS IN PMLN's GOVERNMENT FROM 2013 TO 2018

Salman Amin; Ghulam Shabir; Saqib Riaz

Salman Amin PhD Scholar, Department of Mass Communication, AIOU, Islamabad, Pakistan
Ghulam Shabir Faculty of Media and Communication Studies, University of Central Punjab, Lahore
Saqib Riaz Asscoiate Professor/Chairman, Department of Mass Communication, AIOU, Pakistan

Keywords: Content Analysis, English Newspaper, General Issues, PMLN

Abstract

The study aims to investigate the governance issues during regime of the Pakistan Muslim League-Nawaz (PML-N) from 2013 to 2018 in the lenses of the English Pakistani newspapers. The sole purpose is to examine that how the newspapers framed the general issues, as it is showing the performance of the government. The research design was a quantitative content analysis method and analyzing frames "Good" and "Bad" in perspective of Agenda setting level 2 "Framing Theory". All news stories related to general issues were published in the selected Pakistani English newspapers from the (2013 to 2018) that has been analyzed. The census method applied to investigate the problem. The finding of the study revealed that the socio-economic development was not priority of an elected government and opposition parties hindered democracy by engaging it in an adversarial politics with the traditional political style. Moreover, elected democratic government was unable to uphold its pre-election promises.